Introduction to Dongguan Haosen Sports Goods Co., Ltd.

Dongguan Haosen Sports Goods Co., Ltd. is rooted in Dongguan, Guangdong—a powerhouse of Chinese manufacturing. Since its founding in 2005, the company has adhered to the principles of craftsmanship and innovation, dedicating itself to the R&D, production, and global sales of professional billiards equipment. Today, it has evolved into an industry leader integrating cutting-edge manufacturing, forward-looking R&D, and worldwide operations. Headquartered in Tangxia Town, Dongguan, Haosen boasts a modern intelligent manufacturing base spanning over 16,000 square meters, with four specialized factory zones working in synergy to form a comprehensive industrial chain encompassing advanced R&D, precision production, and global marketing.

The Legendary Brand "Jflowers"
Under its umbrella, Haosen operates the world-renowned brand "Jflowers." Originating in the U.S. in the early 1980s, Jflowers was born from founder Jasper Jay’s passion for Eastern floral and scroll motifs, blending them with Western classical aesthetics. Renowned for its hand-carved artistry and premium leather craftsmanship, the brand quickly captivated global elites and gentlemen, becoming a symbol of sophistication.

In 2008, Jflowers officially joined Haosen Sports, marking a new chapter in its legacy. Haosen assembled a team of globally acclaimed master cue craftsmen and, after years of meticulous R&D and testing, proudly launched the Jflowers Handmade Cue Series in 2017. Each cue is forged under the supreme ethos of "Carving, Engraving, Precision, and Detail," with millimeter-level accuracy and innovative designs tailored to meet the exacting demands of professionals and enthusiasts alike.

Core Strengths:

• Brand Prestige: Steward of the global legend "Jflowers" (founded in 1980 in the U.S.), inheriting over 40 years of exquisite hand-carving and Western design excellence, crafted for those who pursue perfection.

• R&D Prowess: A world-class R&D team drives industry transformation with disruptive "black tech" innovations, including:

  • The world’s first black-tech slim-tip cue (2019)

  • Revolutionary Aiming Assist Technology (patented, 2020)

  • Innovative Solid Wood Forearm Technology (patented, 2020)

  • JF Patented Butt (2021)

  • SMO Patented Forearm (2023)
    These breakthroughs have redefined performance standards in billiards equipment.

• Quality Creed: Upholding the belief that "Quality is Life," Haosen enforces a rigorous end-to-end quality control system. From material sourcing to工艺革新 (process innovation) and production oversight, every product embodies excellence. Recognitions include being the official cue of the CBSA U.S. Open International Championship (2019).

• Global Reach: In 2022, Haosen achieved a strategic milestone with its "reverse export" model, delivering China-made premium billiards gear worldwide. By 2024, production capacity doubled, earning a spot among the Top 500 Brands at the China Brand Festival Golden Awards, scaling new heights in规模和实力 (scale and capability).

Core Product Portfolio:
Jflowers handmade cues, break-jump cues, cue cases, and professional accessories—catering to players from elite competitors to avid enthusiasts.

Haosen Sports regards "Quality as the Lifeblood of Enterprise," implementing a full-chain quality management system covering materials, R&D, production, and sales. Embracing "People First" values, the company harnesses collective ingenuity to foster a unique corporate culture, fueling sustained innovation.

In recent years, Haosen has achieved leapfrog growth in production capacity, showcasing robust momentum. Moving forward, we remain pioneers—exploring frontier technologies, elevating the artistry and performance of our products, and committing to delivering extraordinary value to the global billiards community, jointly charting a new future for the industry.